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Audio Online Seminar • Tuesday, January 27, 2009 • 12:00 - 1:00 PM CST
$199 - Register today and save! (Price increases to $224 after 1/20/09)

The campus visit may be the single most important factor in a student’s college selection, and the cornerstone of every great visit is the campus tour. Unfortunately, many campus tour programs fall short when it comes to closing the deal. They fail to differentiate the university from its competitors. They don’t communicate key selling points. They lack consistency and professionalism.

This seminar is designed to help admissions departments assess and strengthen campus tour programs. You’ll learn how to build a winning program that boosts conversion and yield results from visitors… an affordable way to increase your overall applicants.

A more effective campus tour is created through ongoing quantitative and qualitative evaluation. Don’t let the research approach frighten you off. Big bucks for an outside consulting firm aren’t necessary. Instead, this seminar explains how to create and analyze your own, tailored survey. Using surveys and other efficient, systematic assessment tools, you’ll discover what really happens on your campus tours, positive and negative.

Even better, the seminar explains how to put your assessment findings to practical use. Basko outlines a comprehensive approach to maximizing your campus tours and converting more visitors into applicants.

You’ll learn how to:
• Choose the right people for your tour guides
• Empower your guides with effective training and information
• Create and reinforce an expectation of professionalism
• Design a tour route that appeals to visitors
• Tell your college’s story in a compelling way
• Use the campus tour to test delivery of key institutional messages
• Institute a feedback system
• Build a more comprehensive visitation program

Interactive Q&A and learning tools
The 60-minute session ends with a live question and answer period, allowing you to interact with the speaker. As you listen to the online seminar, you will actively apply what you learn by working through a survey exercise and planning worksheet. You’ll also take home a variety of self-assessment questions, checklists and worksheets.

One low cost for your whole team
The registration fee for this seminar is just $199, regardless of how many listeners you invite. Our online seminars give you the option of logging on alone, or organizing a mini-conference for your staff. Consider pulling your admissions personnel together for the seminar, then following up with a planning session of your own.

Highly recommended for admissions professionals, including:
• Admission directors
• Associate/assistant directors
• Admission counselors
• Visitation program managers

Featured Higher Education Presenter:

Aaron Basko

How does a Magna Online Seminar work?

Can't make the scheduled seminar? Click here and scroll to the bottom of the next page to order the program in CD or print transcript format.

1:00 PM - 2:00 PM (Eastern Standard Time)
12:00 PM - 1:30 PM (Central Standard Time)
11:00 AM - 12:00 PM (Mountain Standard Time)
10:00 AM - 11:00 AM (Pacific Standard Time)

Audio Online Seminar • Tuesday, January 27, 2009 • 12:00 - 1:00 PM CST
$199 - Register today and save! (Price increases to $224 after 1/20/09)

Date(s): 01/27/09
Time: 12:00 PM Central Standard Time - See other time zones above.
Cost: $199.00
Phone: 800-433-0499
Email: custserv@magnapubs.com

Register Now!