90-Minute Recording of Audio Online Seminar • Originally Broadcast July 22, 2009 • $189

Learning assessments are the brussels sprouts of academia: While it’s generally acknowledged that they’re good for you, they’re almost universally despised.

Faculty object to assessments for any number of reasons. They’re intrusive; they’re tedious; they attempt to quantify the unquantifiable. You know the litany.

But you also know how important assessments are–not only for improving learning outcomes, but for providing the metrics your institution needs to maintain accountability, ensure accreditation and secure funding.

So … how do you bridge the gap between faculty attitudes and institutional imperatives? How do you encourage people to see assessments not as painful obligations but as important opportunities?

You can gain valuable insight–and answers to those questions–with this seminar program .

The Keys to a Culture of Assessment: Value and Respect will show you how to change the mindset on your campus, and encourage faculty to embrace the assessment process. Led by Linda Suskie, Vice President at the Middle States Commission on Higher Education and a 30-year veteran of college and university administration, this 90-minute audio presentation provides a roadmap to success. You’ll learn how to:

• Make a convincing case for assessment’s importance and value.
• Gauge the level of resistance to assessment among faculty.
• Respect the history and values of your institution in the process.
• Maintain an emphasis on faculty empowerment and respect for their teaching styles.
• Win program support by building flexibility into expectations and approaches.
• Create assessments that encourage innovation and risk-taking.
• Simplify the assessment process and ease the administrative burden.
• Provide infrastructure and resources to support professional development.
• Build a strong assessment team.
• Develop meaningful incentives for improving disappointing assessment results.
• And more.

In short, you’ll learn how a thoughtful and collaborative approach to assessment programs can win over even the most reluctant faculty and create a healthy environment for growth and change.

Tight budget? You’ll appreciate the exceptional value …
In these difficult economic times, every dollar counts. That’s why Magna's seminar CDs are such an attractive option for professional development. They cost far less than offsite seminars, and carry none of the associated costs for travel, lodging, meals, etc.

The fee for this seminar CD is just $189. You can invite others from your campus to watch, at absolutely no additional cost. You’re limited only by the capacity of your conference room, lecture hall or other facility. You can leverage your small investment and build a campus-wide, collaborative approach to assessment programs!

Who will benefit from this seminar:
• Chief academic officers
• Deans
• Assistant/associate provosts and vice presidents for academic affairs
• Assessment coordinators/directors
• Assessment committee members
• Institutional research directors
• Student development staff
• Academic administrators
• Faculty governance leaders
• Department chairs

Learning assessments may never be the hot fudge sundaes of academic life, but they don’t have to be the brussels sprouts, either. Care in program development, and respect for the concerns of faculty, can help you build support for and commitment to these important performance measures.

Featured Higher Education Presenter:


Linda Suskie

Available in CD or print transcript format. Presenter's handouts are included as a PDF on CDs and in hard copy with transcript purchases. CD orders generally ship within three to five business days following the live seminar date. Print transcripts (and CD/transcript binder sets) require additional time for publishing and processing and will be shipped approximately three weeks after the live program is held.

90-Minute Recording of Audio Online Seminar • Originally Broadcast July 22, 2009 • $189

Build your reference library with our CD/Transcript packages Purchase both the audio CD and print transcript of this important seminar and you'll have a resource you'll refer to again and again. Each package set includes the full print transcript of the live seminar, the presenter's handouts, and CD recording of the live program in a protective sleeve. You'll never wonder where your CD is because it's kept right with the printed materials. When you add this attractive binder set to your shelf, you have easy access to all the materials from our online seminar at your fingertips - whenever you want it. Plus, you'll save $49 over the cost of purchasing these items separately!