In This Issue Current Issue Archives

December 2005

Campus Events Professional - December 2005 - Full Issue
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The Capital Campaign and Its Life Cycle
By Nancy Hobbs, University of Michigan
Most universities find themselves faced with the need to raise awareness about philanthropy through formal campaigns every to five to 15 years in order to sustain institutional growth. Most fund-raising campaigns last three to seven years, depending on the institution’s size and complexity. A typical life cycle for a capital campaign follows.

Capital Campaign Events
By Nancy Hobbs, University of Michigan
Here are examples of the events we at the University of Michigan Medical School’s Office of Medical Development and Alumni Relations designed for the second and third years of a recent capital campaign.

Today’s Student Giving Campaigns: Smarter and Earlier
Asking students to donate money to the campus while they’re still enrolled might seem a bit brash, given the increasing debt loads and tuition costs students face. Despite this challenge, some colleges and universities are rethinking their approach to philanthropy and becoming more successful at cultivating student donors.

CASE Special Events Conference Field Notes
By Robyn Hadden, CSEP, University of Nevada–Las Vegas
The Council for Advancement and Support of Education (CASE) held its Annual Conference for Special Event Planners in Las Vegas in October. The conference was originally planned for 150 attendees, but when it sold out quickly and had more than 40 people on a waiting list, CASE increased the capacity to 200 attendees.

A PhD Learns from Campus Event Professionals
By Kathy Nelson, PhD, CSEP, CMP
I owe a tremendous debt to the readers of the newsletter who have been kind enough to seek me out at various conferences and have thoughtfully guided me.

The Inside Story on Internal Customers
By Dave Treber, Frostburg State University
A colleague here at Frostburg Conferences and Events recently told me he’d like to see a day when we are able to have nothing but internal customers. While I agree, I add a note of caution: we need to hold internal groups to the same standards to which we hold external groups.

Positive Rites Don’t Displace Hazing, Study Says
Student organizations are adopting positive initiation activities like ropes courses, group travel, or community service to welcome new members into the fold, a new study has found. But the organizations appear to be using these activities in addition to—not as a replacement for—hazing activities.

iPods and Events
By Dan Nelson, CSEP, CMP
MP3 players are already shaping what is expected of higher education events: Stanford University, for example, used the technology to electronically deliver a talk on Shakespeare during a reunion.

Product Showcase: Giant Chess Set
Want to add some fun to your next special event? How about a 64-square-foot chessboard with hand-carved teak pieces reaching 24 inches high?