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In This Issue Current Issue Archives

April 2004

Full April 2004 issue in PDF format


Making the Most of the Golf Season
The golf season is upon us, and alumni golfers from universities across the country will have opportunities to play in golfing events and fund raisers at or near their alma maters. Read on for examples of campuses from north to south using this lifelong sport to build community good will, raise dollars for scholarships and worthy charities, and have a great time in the balance.

Going Pro?
A golf pro’s appearance at your event can boost excitement, but it can also be a pricey appearance (from a few thousand dollars for a new junior-circuit player to $100,000 and beyond for well-known male players). Here are a few tips for finding the right pro at the best cost:

Shotgun or Scramble?
Planners need to establish tournament format early because it affects the length of the event, whether you will need a full course, the opportunities for corporate sponsorship, and how you will serve food and drink.

Reasons to Party in May and June
Mother's Day, Memorial Day, National Dance Like a Chicken Day, and more

Personalized Details Make Birthday Bash a Success
The student center at Victor Valley College in California was a fitting venue for the 80th birthday party of Burt Wadsworth, who had served as they college’s president for 15 years. His wife Ann Wadsworth recently described the event — and the details that made it a success — to Campus Events Professional.

Tasteful Toasting
When done well, a toast is a very special tribute to the person it honors. The sentiment expressed should be sincere and, ideally, create a personal link to the honoree. See below for a list of toasting dos and don'ts.

Event Confidential
By Janet Sperstad, CMP trainer, and Betsy Jenkins, president, It's Your Party
Q: How can I improve guest safety while meeting my budget?

Major Shifts in the Events Profession
By Dr. Joe Goldblatt, CSEP
A few months ago, an academic colleague in Europe noted that my e-mail signature included a new term -- “eventologist,” or “one who studies human events.” As we continually re-invent ourselves to remain competitive and adapt to new challenges, it is sometimes also important to adopt new language to more accurately reflect our world view.

What Does an “Event Leader” Do?
According to a panel of 15 event professionals, "event leadership" is quite different from "event management."

The NAACO ‘Winter Games’
The North American Association of Commencement Officers held its annual conference February 22-24 in Minneapolis. The conference brought together more than 100 commencement planners for three days of learning, networking, and fun.

Student Ethics Events Teach and Entertain
The classroom isn’t the only place on campus students develop their senses of what’s right. Schools are crafting co-curricular, ethics-related events that not only foster students’ personal development, but also tap into those institutions’ unique educational missions.

Put Your Campus in the Hot Seat
Jennifer Walters, dean of religious life at Smith College in Massachusetts, has used the following questions during “The Hot Seat,” a regular event in which three panelists (usually a student, an administrator, and a faculty member) discuss how they would react to certain ethical dilemmas.

Students Say Knitting Hip, Relaxing
Knitting is in for college students and could make a great basis for a student activity or organization.