Parting Shot: The Student as College Customer: Do You Buy It?

A recent informal poll conducted by Magna Publications' electronic newsletters Faculty Focus and Eye on Students asked, "Would you like to see student affairs work more closely with academic affairs on your campus? What is preventing—or encouraging—collaboration on your campus?" The replies from the academic affairs and student affairs respondents might be summarized with one big "Yes, but ..." But what? While some campuses are apparently making progress in building bridges between these two organizational units, the impediments cited fall into three main categories: (1) lack of communication, willful or not, (2) local politics, with a power imbalance that favors academic affairs, and (3) faculty indifference to student development because of lack of incentives.

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