Tailoring the Admissions Experience

I remember that when I started my first job as an admissions counselor, one of the interview questions was, “Do you see the role of admissions counselors more as counseling or as sales?” I had no experience, so I really didn’t know the right answer. Since the word “counselor” was in the title of the position, I imagine I said something about counseling students. At the time, I had no idea that this question represented a change that was taking place in the admissions profession.

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