Magna On-Demand Seminars

Improving Student Enrollment, Engagement, and Retention with Digital Credentials: Implementing an Impactful Program

Programming with digital badging can be a competitive advantage that improves enrollment, engagement, and retention. This Magna Online Seminar explores these practical applications and provides expert advice on bringing this strategy to your campus.

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There are varied applications for digital credentials on the college campus, ranging from:

  • credentialing education,
  • connecting programs with industry requirements,
  • providing a reliable vehicle for students to present authentic credentials to employers,
  • and potentially capturing new enrollments and revenue.

Digital credentials also serve an internal purpose:

  • faculty development centers can motivate and reward faculty and staff,
  • students can gain recognition for athletic or academic achievements on campus,
  • and campuses can receive positive impressions when credentials are shared via social media.

This Magna Online Seminar explores the practical applications of a badging program and provides expert advice on bringing one to your campus. Gain necessary insights from an expert who presents and consults worldwide about best practices in digital badging.

Why you don’t want to miss this!

  • Digital credentials can lead to increased enrollment, engagement, retention, and new pathways to programming.
  • Digital credentials contribute to the institution’s public image through positive social media exposure.
  • The presenter is an expert in digital credentials who consults with higher education institutions worldwide.


What are the learning goals?

Upon completion of this seminar, you’ll be able to:

  • Identify areas where digital credentials can help promote, engage, and recruit new enrollment
  • Consider how to engage local businesses and organizations via digital badges
  • Define a digital badge structure that meets their own campus programs and initiatives

Who should attend?

  • Continuing Education Staff/Departments
  • Deans
  • Workforce Education/Workforce Development personnel
  • Faculty

Why This Matters

This Magna Online Seminar is designed to increase understanding of the potential digital credentials have by reviewing practical applications that are actively being used in higher education and best practices for implementing a credential program.

This Magna Online Seminar also provides more detail about practical applications than its counterpart, Improving Student Enrollment, Engagement, and Retention with Digital Credentials: Understanding the Basics, and focuses on the “why” and “how” of digital badging. We’ll cover:

  • Establishing a digital badge program to:
    • verify employment skills that lead to certifications and eventually degrees
    • build pathways into programming from business and industry (Program Planning and Administration)
    • engage faculty and staff with digital awards that recognize performance (faculty development)
    • acknowledge campus and academic achievements (students)
  • Strategies to increase and earn revenue through digital credentials


What’s included?

Your seminar registration includes the following:

  • One connection per registration for on-demand access
  • The program can be viewed as often as needed while on-demand access is available
  • Written transcript
  • 100% satisfaction guarantee


Product Code: OC23CD

Campus Access License

With the purchase of the optional Campus Access License, registrants are granted a license to download the program contents to a password-protected network, server, or website for additional staff use. You will receive information on downloading the contents of the program within 3-5 business days after payment has been received by Magna.

Meet Your Presenter

Purchase Options

*On-demand access begins on date of purchase.

If you are not completely satisfied with your purchase, you may cancel the order within 30 days of purchase and receive a full refund.